Robbi Muir, Creative Director
Robbi Muir founded Muir Design Inc., a Graphic Design and Branding studio in New York City in 1995. The studio specializes in branding, logo design, brochures, corporate print, web design, magazine design, and print advertising.
Prior to starting her company she was Creative Director at a New York advertising agency that specialized in commercial real estate marketing and advertising. This position involved all aspects of creative design implementation for the commercial real estate industry – branding, identity programs, sales and leasing brochures, advertising and sales office graphics, for many of New York’s largest real estate owners and developers.
Over the years Robbi’s expertise expanded to include corporate and financial service firms, professional service companies, A&D consultants and real estate developers.
Other professional experience:
American Express, NYC 2002 – 2003 as Creative Art Director: Managed the in-house Creative Services department within the Direct Mail Marketing Group at the AMEX corporate offices in NYC. She was responsible for the creative development of new direct mail campaigns as well as updating existing programs. She supervised the 6-person creative department staff and all outside freelancers. In the first year, the team saved American Express $1.5 million in outside creative service fees.
OGILVY Direct Design, NYC 2003 – 2004 as Senior Art Director: Design of direct mail programs for financial service clients: American Express, Goldman Sachs and SAP, as well as concept design for print catalogs, corporate brochures and magazines.
Dow Jones & Company, NYC 2008 – 2010 as Creative Director for the Wall Street Journal Financial Conferences: ECONOMICS, The Future of Finance and The CEO Council. This position included branding, program books, print advertising, email designs, websites, media kits, and conference signage. She managed the process from concept through to print production, coordinating with the executives of the Dow Jones Ventures Group.
Prior to moving to New York in 1985, Robbi worked as a graphic designer and illustrator in Vancouver, Montreal and Toronto. She was formerly the Managing Editorial Art Director at The Globe and Mail in Toronto, Canada.
She has a BA of Fine Arts from the University of British Columbia, in Vancouver, Canada.
Robbi has dual citizenship—Canadian and Irish—and can work in Canada and Europe, as well as the USA.